While working as Siebel Business Analysts, you have mastered a lot of skills. You are adept at talking to business subject experts and formulating functional requirements. You know end-to-end business processes in your company inside out. You learned to work with Siebel developers and write comprehensive user stories for them. Wonder where you can develop next? What about the Scrum Product Owner certification? Ah, you’ve already got it.

While discussing why Siebel application is often lagging behind its competitors in usability, we came up with three points:

• Missing user-centricity in design
• Limited amount of UI Components
• Lack of UI Design Patterns for complex user-flows