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Ideaport Riga blog about mobile, web and integration solutions for enterprises

The Role of User Experience in Salesforce Adoption

Three business people working at office with paperwork using tablet and laptop

A great User Experience (UX) is often cited as a crucial factor in achieving high user adoption. However, what does it entail precisely, and how can we determine when UX is truly good, and user adoption is high?

In this blog, we are exploring what User Experience (UX) is, how it is related to User Adoption and how companies can increase user productivity with better UX design.

From Start to Finish: Enhancing Salesforce UX at Every Stage of Implementation

Salesforce, the leading CRM platform, has redefined how businesses manage their operations and customer relationships. While Salesforce offers robust functionality out-of-the-box, the User Experience (UX) plays a vital role in reaching the business objectives behind the implementation.

In this blog, we will delve into the importance of UX design throughout the lifecycle of Salesforce, exploring the best times to plan and implement UX improvements.

Improving Salesforce UX: A Phased Approach and Choosing Between Internal and External UX Team

To make Salesforce CRM highly effective for business and ensure widespread user adoption, a great user experience (UX) is crucial. The optimal method to accomplish this is through a phased approach to UX design, which has demonstrated itself as the gold standard best practice.

This article will explore the different phases of improving Salesforce UX and discuss the advantages of partnering with external resources for UX design.

Improving Salesforce UX: a Business Case

Enhancing the user experience (UX) of Salesforce is not only crucial for user satisfaction but also holds significant business value. In this blog post, we will explore the monetary impact of improved UX and highlight the additional benefits that come with it, such as better decision-making, unlocking innovation, and higher return on investment (ROI) in Salesforce.

Train your Einstein Chatbot using ChatGPT

It is no surprise that Digital service channels are being used a lot more than before the pandemic. Consumers have embraced self-service, chatbots and live chat more in recent years, raising the digital expectation bar. By providing a poor Chatbot experience to your customers, you run the risk of customer churn. Since the rise of ChatGPT, we recommend that organizations invest in the latest generation of chatbots (like Einstein Chatbot) and pay closer attention to chatbot experience design and shift from menu-based to NLP-based or hybrid bots.

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Photo of Katerina Alfimova - System Analyst